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Twitter for business offers quite a bit of potential if used correctly, and could possibly create you a lot money.
Twitter isn't just a fad. Any time very high profile persons begin evangelizing Twitter, it's well worth closer examination. Here's precisely what some of those gurus said:
Duct Tape Marketing's originator John Jantsch discovered three large advantages of Twitter, "(1) I recieve great insight while i ask questions, (2) let's admit it, I get traffic and also (3) people in Twitter spread my personal thoughts to fresh places."
Tony Hsieh, Top dog of Zappos.com mentioned, "We've found that Twitter is a huge great way for us to get in touch on a more personalized level with our personnel and customers. It's used by us to help build our own brand, not push direct sales. It'd be like inquiring how does providing our telephone number for customer support translate into new business when they're mostly non-sales-related calls. Ultimately, Twitter helps push repeat customers as well as word of mouth, but we're not really looking to it as an easy method of driving quick sales."
Bestselling creator David Meerman Scott said, "I have got personally connected with numerous people I or else wouldn't have, and I reserved an interview on NPR and also a big daily newspapers using Twitter."
Copyblogger's very own Brian Clark said, "Twitter Search is surely an amazing way to notice what people are saying concerning your products or solutions. For example, I'll do searches for Thesis Concept and people will be asking them questions about our Live journal Theme. I'll use the respond function to answer the actual question, which has generated direct sales. Plus, our answer creates understanding of Thesis for others that follow me. It's a type of constructive promotion."
Can Twitter truly help my organization or is it a complete squander of my valuable time? Highly regarded people engaged in it say yes!
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